Marketing portfolio · Connecticut

Marketing grounded in people, backed by results.

I'm Riley Sangiovanni, a marketing graduate who combines consumer insight, creative execution, and sales experience to help brands earn attention and turn it into action.

+31%Peak month-over-month brand growth
30+Client relationships managed
80Community service-learning hours

01 · Selected work

Creative work with a business purpose.

Social Media Marketing VolunteerCanva

Giving every contributor a clear, consistent spotlight.

Created a branded social content series for Southwest Florida CEO, including Bank of America speaker profiles and contributor thank-you posts. The system paired concise professional bios with consistent visual templates to promote the event and recognize community partners.

ContributionContent design & messaging
ObjectivePromotion & partner recognition
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MetaFitness website featuring trainer Kerry Harrelle
Website refresh
MetaFitnessFuel your body.
Website Content & Visual StrategyFitBudd

Making a personal-training brand feel more personal.

Refreshed the MetaFitness website within an existing FitBudd structure. The work focused on clearer messaging, trainer-led imagery, service presentation, testimonial assets, and a more cohesive visual identity built around Kerry's expertise and client transformations.

ContributionCopy, image direction & content
ConstraintFixed website template
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02 · Commercial impact

I connect creative decisions to customer behavior.

01

Merchandising that moved

Drove consecutive month-over-month growth of 8%, 20%, and 31% for an assigned brand at Buckle through merchandising and product placement optimization.

02

Insight made actionable

Analyzed sales performance and consumer purchasing patterns to identify conversion opportunities and presented strategic recommendations to corporate leadership.

03

Relationships that retained

Managed an active portfolio of more than 30 personal-training clients, using consultative goal setting, progress reviews, and tailored service to support renewals and upsells.

03 · About

Curious about customers. Accountable to outcomes.

I earned my Bachelor of Science in Marketing from Florida Gulf Coast University in 2026. My background spans retail brand growth, consultative sales, content creation, CRM management, and community engagement.

I'm drawn to marketing work where I can understand what motivates people, shape a clear message, and measure whether the execution made a difference.

01Social content
02Brand growth
03Consumer insight
04CRM & lead management
05Web content strategy
06Visual direction

Have a role or project in mind?

Let's make the next idea measurable.